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Saturday, October 27, 2007

My PodCamp Boston 2 Presentation

This morning, I had the opportunity to give a presentation at PodCamp Boston 2. It was a full house, despite being the first session of the morning on a foggy, damp and grey morning in Boston.

Thank you to everyone who attended, asked questions - and most importantly, contributed to the conversation. I admitted that I clearly don't know everything about this field and that I rely on my communities to fill in my knowledge gaps. That's the beauty of the social media space.

My talk, Web 2.0 Tools You Can Use, focused on four web apps that can help you be more productive and get your life in order. I recommended four basic tools - certainly not a comprehensive list, but a basic set of productivity-enhancing apps that can help you keep sane amidst the clutter.

And the Web is cluttered. Some basic facts:
  • Facebook gets over 54 billion page views a month
  • Facebook accounts for 1% of all Web traffic
  • 25% of people's free time is spent online
  • Technorati tracks 70 million blogs
  • Not to mention that every day, I have to check email, Twitter, Skype, and a boatload of RSS feeds
The question is, how productive can you possibly be amidst all of this? There has to be a way.


My suggestions:
And crayon's latest client, the groundbreaking video chat client, ooVoo - which you can see at the end of the deck, embedded above and hosted on SlideShare.

And then I opened it up to the audience. Some of their suggestions included:
If you'd like a comprehensive list of the tools that I track, you can see it at: http://del.icio.us/socialmediamarketing/tools

Special thanks to Mark Blevis for taking notes during the session and forwarding on the audience suggestions.

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Posted by Scott Monty at 2:39 PM
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Friday, October 26, 2007

I'll Be Seeing You

This weekend, I'll be participating in PodCamp Boston 2. If you're there, please be sure to stop me and say hello if you see me.

I'll be giving the first presentation in the 2.0 track after Mitch Joel's keynote on Saturday morning. My session is titled Web 2.0 Tools That Are Actually Useful. I plan to post the links from the presentation here on the blog next week.

And if everything goes according to plan, I'll have a set of community-suggested links that my audience is going to recommend as well.

Happy PodCamping!

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Posted by Scott Monty at 12:55 AM
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About Scott

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The best way to describe Scott is "Renaissance Man." Friends and colleagues that know Scott from one facet of his life are very frequently surprised to learn of his interests and talents in other areas.

Scott is a marketing and communications professional focused on the digital industry — specifically on social media. His career spans a number of industries such as healthcare, pharma, biotech, travel, automotive, tech, and communications, and includes a wide range of clients, from start-ups to Fortune 500 companies.

Currently on the staff of corporate communications in Ford Motor Company, Scott heads up the social media function and holds the title Global Digital & Multimedia Communications Manager. He is a strategic advisor on all social media activities across the company, from blogger relations to marketing support, customer service to internal communications and more, as social media is being integrated into many facets of Ford business.


Prior to joining Ford, Scott served as Consigliere for crayon and spent a number of years with PJA Advertising + Marketing, a boutique BtoB agency specializing in health sciences & high tech.

In addition to his consulting and agency background, Scott is an active blogger and podcaster. He writes about the intersection of advertising, marketing and PR at The Social Media Marketing Blog and also writes The Baker Street Blog, a literary undertaking. Scott has been featured in numerous news and business publications, on a variety of podcasts, and on national television. Scott is a recognized thought leader in the social media industry and frequently speaks at industry events.

Scott received his Master's in Medical Science from Boston University's School of Medicine concurrently with his MBA from BU's Graduate School of Management. He lives in the greater Detroit area with his wife and two young sons, golfs all too infrequently, and has a hidden talent for voice over work.

Oh, and one last little-known fact: Scott coined the term "tweetup."

You may download a headshot here, courtesy of C.C. Chapman and a PDF version of Scott's bio here.


Books in which Scott's work is featured:
The New Rules of Marketing & PR
Twitterville
Six Pixels of Separation
Monkeys with Typewriters
Read This First
World Wide Rave
Get Seen

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Speaking Events

Scott speaks on social media at events, seminars and conferences around the world. His topic generally focuses on corporate use of social media, becoming an online spokesperson, and specifically on the progress that Ford has made in the recent past. If you're interested in booking Scott to speak at your event, please send an email to speaking [AT] scottmonty [DOT] com. Scott's bio and headshot can be found in the "About Scott" tab above.






Some previous engagements include:

BlogWell - How Big Companies Use Social Media - Minneapolis - August 13 Keynote at OMMA Global Sept. 21, 2009

MIMA Summit

Brand Camp '09 "I am Speaking at" Widget 135px Direct Marketing Association International conference, Oct. 18-22, 2009



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Who is Scott Monty?

Hi, I'm Scott. I'm the head of social media for Ford Motor Company. This is my personal blog, where I share my perspectives on social media - the convergence of marketing, advertising and PR on the Web - for marketers, agencies, the enterprise and the individual. This blog contains my personal views.

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